Statistics show that more than 50 percent of the time someone visits a website in 2018, they are doing so via a mobile phone. This really changes the game when it comes to website design.
Your website is a valuable marketing tool. Having a dynamic, rather than static, site is important if you want to continually attract visitors and rank well in search engines.
We are often asked why our clients should pay for Search Engine Optimisation (SEO) services.
The usability of your website can have a critical impact on its success. In fact, according to measuringusability.com, recent research suggests that usability is even more important than the attractiveness of your website. In short, if your website is usable, it will be perceived as more attractive.
Just how successful is your website? And what can it tell you about those who visit it?
Google’s recent release of its new search algorithm Hummingbird, along with the announcement that all Google searches are now encrypted, has raised a lot of discussion and concerns regarding website rankings and SEO practises.
E-newsletters are a popular and cost effective way to communicate with your contacts. This popularity has led to a significant increase in corporate newsletters and as people’s email inboxes fill and they become time poor, having your e-newsletter opened and then read is an increasing challenge.
The internet is an organic and competitive environment in which websites need to be loved and nurtured to survive. Without regular feeding of unique and engaging content, your website will die a slow death, eventually falling into the pit of out of date, irrelevant and badly ranked websites.
Recently Google announced a change to remove authorship photos from Google organic search results to simplify and improve the user experience for users across mobile and desktop searches.
As another year begins, predictions on everything are popping up online from different business and industry sectors, to entertainment and sports to the weird and obscure.
At Joyer we are constantly bombarded with emails from "so-called" SEO experts telling us our own website has Google errors, has bad links, low search rankings and can be improved if we contact the company.
Google released a new mobile friendly algorithm update this month (referred to by many as Mobilegeddon) after months of speculation and rumours on the impact and severity of the penalties for non-mobile friendly websites.
Online marketing is continuing to grow at a fast pace in Australia with the Commercial Economic Advisory Service of Australia (CEASA) report for 2014 showing that 37% of the total ad spend in Australia was spent on online marketing compared to 27% for Free-to-air (FTA) TV.