SMO is the talk of the town this month. What is SMO? Yet another technology buzz-word I’m afraid. Social Media Optimisation is the term for hiring a firm to look after your social media accounts and other sites that can expose your profile online. Be they Twitter, Facebook, YouTube, LinkedIn, foursquare, Flickr, Google Local, Google Maps, TrueLocal, Yellow Pages online, other Aussie local sites, Yahoo, MySpace, StumbleUpon, Delicious, Tumblr, Digg, Reddit, and of course blogging, each requires consideration as to whether your business should be exposed on it.